We often get asked by potential clients, "How do you know it's working?" or "How can you tell if a street team is truly making an impact?" As with most forms of marketing and advertising, your street team is one piece of a larger campaign so exact impact is hard to measure.
However, with Fancorps, we always require teamers to show us proof of the work they are doing (with photos, screenshots, polls, etc) so for most of the viral and grass roots missions we launch, we get solid results of their actions.
Case in point is this AP Readers Poll. It's amazing to see the impact an organized effort can make in gaining desired results. We asked street teamers of each of the above artists to vote for their favorite band...and the results speak for themselves. Teams using the Fancorps platform grabbed the Top 4 slots of the Alternative Press Readers Poll. The results can't get more solid than that. All the quotes featured are of actual team members of each artist. Check it out for yourself in the January 2009 Issue!
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