Fancorps [fan-core] : A word of mouth marketing and brand advocacy technology solution for consumer brands and organizations

social networking with a purpose™

CAFFEINE-DRIVEN ADVOCACY
7-Eleven sought to drive digital and social awareness of their extensive coffee selection. With the help of branded web, mobile, and Facebook applications, they've succeeded in making their brick & mortar locations part of the morning ritual for thousands of potential advocates. This campaign focused on increasing awareness of the wide variety of java options available for morning commuters- MugHeads. No matter how you like to start your day, "there's a brew for that."
HIGHLIGHTS
Available onWeb Platform
Blind Taste Tests
Product Reviews
Consumer Photo Contest
Increase Market Awareness
Coffee MugHeads Fancorps Community
Coffee MugHeads Fancorps Community
Coffee MugHeads Fancorps Community
Coffee MugHeads Fancorps Community
Coffee MugHeads Fancorps Community
Coffee MugHeads Fancorps Community
Coffee MugHeads Fancorps Community
Coffee MugHeads Fancorps Community
Other Case Studies
One Condoms
Kodak Krew
Dean Koontz Ambassadors
Lady Gaga
A-Team
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